← GEO Glossary

Share of Voice (AI)

How often your brand is mentioned versus competitors when buyers ask AI about your category.

Share of voice in AI measures the proportion of category answers that mention your brand compared to rivals.

It reveals whether AI treats you as a default recommendation or an afterthought — a leading indicator of AI-driven demand.

Tracking it across engines shows where you're winning and where a competitor dominates the answer.

See where your brand stands in AI answers

Get a free AI-visibility snapshot across 9 engines — measure your GEO score in seconds.

Analyze your site free →